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Retail Distribution (Hypermarkets)

Expand Beyond Hypermarkets Into New Retail Channels

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Partnership, Not Paperworks

We guide you through documentation, buyer introductions, and category approvals so your brand doesn’t just enter the UAE—it reaches consumers wherever they shop.
ENTER UAE RETAIL MARKET WITH EASE

Unlocking Additional Retail Opportunities for Your Brand

At Al Raafh, we help international brands expand beyond hypermarkets and online platforms into alternative distribution channels. From fuel station convenience stores to corporate and institutional buyers, we open doors that give your products wider visibility and a stronger consumer reach.
Trusted by top companies
What we offer

Services for HyperMarket Entry

Al Raafh provides the practical steps needed to secure and maintain listings in Carrefour, Union Coop, Lulu, and Spinneys. This includes documentation readiness, buyer coordination, pricing strategy, placement support, and ongoing performance check-ins. With our approach, brands gain both entry and sustainability in competitive retail aisles.
Fuel Station Convenience Stores
We connect your products with ENOC and ADNOC outlets, where high daily traffic creates consistent sales for snacks, beverages, and FMCG essentials.
Corporate & Institutional Buyers
We introduce your brand to corporate procurement teams, schools, hospitality groups, and institutional networks, enabling bulk and recurring purchases.
Category Placement & Approvals
We ensure your products are correctly classified and approved for distribution in these channels, minimizing delays and maximizing shelf presence.
Pricing & Offer Structuring
We help align pricing and offer terms to fit the needs of convenience and institutional buyers, balancing competitiveness with profitability.
Promotions & Visibility
We advise on promotional tie-ins, seasonal offers, and placement opportunities that increase brand exposure outside traditional hypermarkets.
Ongoing Coordination & Expansion

We support regular follow-ups with buyers, replenishment alignment, and expansion into additional outlets or corporate accounts.

Why Other Distribution Channels Matter

Expanding into alternative channels gives your brand daily visibility and new revenue streams.
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Broader Reach

Consumers shop daily at ENOC, ADNOC, and convenience outlets.
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Consistent Demand

Corporate and institutional buyers provide recurring purchase volumes.
03

Diversified Presence

Expanding beyond hypermarkets reduces dependency on one channel.
04

High Brand Visibility

Everyday touchpoints strengthen consumer recognition and trust.

How it Works

We analyze which outlets and institutional buyers best match your product category.

We connect you with decision-makers and guide your product through the approval process.

We help structure offers suited for convenience sales and bulk purchasing needs.

We work with buyers to secure the right placement and promotional opportunities.

We support ongoing coordination, ensuring sustained visibility and helping you expand into additional outlets and accounts.
Strategic Growth

Why Choose Al Raafh for Hypermarket Listings?

Our partnerships, expertise, and facilitation make Carrefour and other UAE retailers more accessible than ever.
  • Access to ENOC, ADNOC, and convenience retail buyers
  • Introductions to corporate procurement and institutional accounts
  • Expertise in category approvals and compliance requirements
  • Support with competitive pricing and offer structuring
  • Continuous follow-ups for sustained growth and expansion

With AlRaafh, your products don't just enter the UAE, they become part of everyday consumer life.

Common Questions

Frequently asked questions

Sed ut perspiciatis unde omnis iste natus ut perspic iatis unde omnis iste perspiciatis ut perspiciatis unde omnis iste natus.

Mainly snacks, beverages, personal care items, and FMCG essentials that consumers purchase on-the-go.
Yes, corporate and institutional buyers often source in larger volumes, making them ideal for recurring sales.
Requirements vary by channel, but most still require compliance documents and Arabic labeling. We guide you through these steps.
Approval and placement timelines vary, but with Al Raafh, introductions and submissions are streamlined to reduce delays.

Ready to see your products on UAE shelves?